Pathway to Purpose: Helping People and Building Relationships
Apparo Director of Marketing Bleema Bershad hosts Caroline Wienecke, CEO 4C Advisory Group, on this episode of The Apparo Effect to discuss the education and career twists and turns that led Caroline to start her own fundraising consultancy. She shares her journey from nursing school to nonprofit data entry, then to nonprofit operations, and finally, in her first fundraising role. The common thread: helping people and building relationships.
Caroline also shares fundraising advice, including the importance of good communication and relationship building to grow individual giving.